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Case Study

Explainer Animation for Irish Guide Dogs – Raising a Future Guide Dog

Year2022
ClientIrish Guide Dogs for the Blind
SectorTestimonial / Non-profit / Explainer
Service TypeSocial Media Video / Motion Graphics & Animation / Post-Production & Editing / Voiceover & Audio / Explainer Video / Scripting & Storyboarding
Video TypeBrand

A warm, story-led motion graphics video showing the full journey of a guide dog puppy — and how volunteers, trainers and donors help create life-changing partnerships.


OBJECTIVE

To raise awareness of the long and complex process of Irish Guide Dogs puppy training.


THE CHALLENGE

This project needed to:

  • Bring the journey of a guide dog puppy to life with warmth and clarity

  • Show how volunteers, trainers, and supporters shape every stage of a puppy’s path to partnership

  • Align with IGDB’s tone of care, positivity, and inspiration

  • Be suitable for long-term use across digital channels, social media, events, and educational outreach

Telling the story of a guide dog puppy requires a careful emotional balance — one that celebrates the journey, highlights the dedication of volunteers and supporters, and inspires connection without being overly sentimental.


OUR APPROACH

Together Video led the end-to-end creative process:

  • Pre-production meetings to plan a clear, story-led structure for the puppy’s journey

  • Created custom 2D motion graphics with a warm, character-driven style

  • Developed visuals of puppies, volunteers, trainers, and clients to illustrate each stage

  • Integrated on-screen graphics to highlight key steps in the guide dog training process

  • Delivered both short and full-length versions suitable for website, social media, events, and educational outreach


OUTCOME

The finished video has supported IGDB’s communications across:

  • Their official website

  • Social media and digital supporter campaigns

  • Educational and awareness initiatives for volunteers, schools, and community outreach

Services Used
Motion Graphics & Animated Video Production
Storyboarding & Illustration
Post-Production & Editing
Subtitling & Accessibility

Need to tell a story that moves people — and drives action?

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