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Case Study

Animated Video for ESS Modular – Introducing a Future-Focused Construction Brand

Year2019
ClientESS Modular
SectorAnimation / Construction / Explainer
Service TypeExplainer Video / Post-Production & Editing / Voiceover & Audio / Motion Graphics & Animation / Social Media Video
Video Type2D Motion Graphics / Animated Explainer

An animated launch video announcing the rebrand of ESS Modular — positioning the company as a leader in offsite, modular construction solutions.


OBJECTIVE

To communicate a company-wide rebrand with clarity, confidence and modern appeal — introducing ESS Modular’s new name and vision while retaining legacy value.

Together Video worked with ESS Modular to deliver an impactful animated reveal that would reflect their evolution from traditional construction to modular leadership.


THE CHALLENGE

The video needed to:

  • Explain the change from ExtraSpace to ESS Modular clearly and visually

  • Connect the rebrand with the growing modular construction movement

  • Celebrate legacy while emphasising future direction

  • Be suitable for launch events, stakeholder outreach and digital campaigns

  • Use motion design to communicate energy, precision and innovation

A bold, energetic animation created to mark the rebrand of ExtraSpace Solutions to ESS Modular


OUR APPROACH

We crafted a custom 2D animated piece aligned with ESS Modular’s new brand assets and messaging:

  • Developed a script and storyboard around transformation, leadership and innovation

  • Animated text, transitions, icons and structures to reflect modularity and adaptability

  • Used ESS brand colours, typography and logo animation

  • Delivered versions for social launch, email, website and internal comms

Tone: confident, visionary, structured — perfectly matching the brand’s modular mindset.


OUTCOME

The video was used at launch to:

  • Introduce the ESS Modular brand to staff and clients

  • Power LinkedIn and digital brand campaigns

  • Feature on the company’s new homepage and "About" page

  • Reinforce ESS’s leadership in offsite construction innovation

Services Used

  • Brand Launch & Rebrand Video

  • 2D Animation & Motion Design

  • Construction Industry Storytelling

Need to announce a bold transformation?

We help companies launch rebrands and repositioning with clarity, creativity and confidence through video.